---
title: Backlight - Powerful cloud-based SaaS for creating and delivering impactful video and entertainment efficiently and at scale.
description: Backlight is a holding company that has acquired award-winning software businesses in video content ideation, production, post production, distribution and analysis.
---
- [* * ](https://twitter.com/Backlight)
- [* * ](https://www.linkedin.com/company/backlight-co/)
# WE BACK **EVERYTHING VIDEO** **Creators & Collaborators** **Media & Entertainment**
## Powerful cloud-based SaaS for creating and delivering impactful video and entertainment efficiently and at scale.
Backlight is a media technology holding company that has acquired award-winning software businesses in video content ideation, production, post production, distribution and analysis.
Video-forward organizations rely on Backlight’s technology and team to solve their mission-critical business and operational challenges.
Backed by leading growth equity investment firm PSG, Backlight has scaled its revenue, team and solutions rapidly with the acquisition of five, fast-growing media technology brands: Celtx, ftrack, iconik, Wildmoka and Zype.
## OUR BUSINESS UNITS
[
ftrack is the creator of ftrack Studio, cineSync, and ftrack Review, the Emmy and Academy Award-winning production tracking, interactive media review, and team collaboration platforms for the creative industries. ftrack’s solutions are designed for producers, supervisors, artists, and pipeline developers and make it easy to seamlessly and securely collaborate with anyone, anywhere.
](https://www.ftrack.com/)
[
Iconik® is a cloud-native, SaaS media management solution that allows users to share files from any storage, collaborate on video, and enrich media with AI for high searchability—all with great ease and the ability to scale to serve solo creators or large global teams.
](https://www.iconik.io/)
[
Celtx’s all-in-one solution for writing, planning, and managing media production is used by millions worldwide. Celtx provides pre-production planning software - including scriptwriting, storyboarding, shot-planning and budgeting, to in-house production teams, agencies, film schools and universities, game studios, and media & entertainment companies.
](https://www.celtx.com/)
[
Zype is the infrastructure for digital video, providing a cloud-based platform to manage and distribute enterprise-grade video across the web, mobile, TV, and social media. Offering both developer-friendly tools such as customizable APIs as well as turnkey solutions for OTT apps and linear/FAST channels, Zype’s SaaS solutions enable video creators or distributors to quickly build, launch and manage superior video products at scale.
](https://www.zype.com/)
[
Wildmoka is the platform of choice for the creation of live and near-live content in Sports, News and Entertainment. Its cloud-native Digital Media Factory empowers broadcasters and rights owners to produce and deliver content from any source, to any destination, in any format, at speed and at scale.
](https://www.wildmoka.com/)
## OUR TEAM
##### Ben Kaplan
CEO, Backlight
-
##### Marisa Linardos
CFO, Backlight
-
##### Fredrik Limsater
CEO, ftrack
-
##### Mike Green
Chief Growth Officer, Backlight
-
##### Parham Azimi
CEO, iconik
-
##### Luke Hankins
VP, IT and Infrastructure, Backlight
-
##### Mark Kennedy
CEO, Celtx
-
##### Kate Latham
VP, People and Culture, Backlight
-
##### Cristian Livadiotti
CEO, Wildmoka
-
##### Kiní Schoop
VP, Corporate Communications, Backlight
-
##### Ed Laczynski
CEO, Zype
-
## PRESS
ftrack Names Gregory Lawler as Senior Vice President of Sales and Beth Kszan as Global Vice President of Marketing
[Read More](https://backlight-21349584.hs-sites.com/hubfs/_files/ftrack%20hires%20Lawler%20and%20Kszan.pdf)
Zype Names Michael Kurtzman as Chief Revenue Officer and Lauren Chadwick as Senior VP of Marketing
[Read More](https://backlight-21349584.hs-sites.com/hubfs/_files/Zype_Chadwick_Kurtzman.pdf)
Zype Releases New Feature-Rich Apps Creator for OTT
[Read More](https://backlight-21349584.hs-sites.com/hubfs/_files/DRAFT%20Press%20Release%20-%20Zype%20Apps%20Creator%20Gen%202.pdf)
Celtx Introduces Celtx Gem: A Major Update to Its Narrative Design Solution for Video Game and Interactive Media Creators
[Read More](https://backlight-21349584.hs-sites.com/hubfs/_files/Celtx%20for%20Games%20Press%20Release%20Draft.pdf)
ftrack Wins 2022 NAB Show Product of the Year Award
[READ MORE](https://backlight-21349584.hs-sites.com/hubfs/_files/Backlight%20NAB%20Press%20Release%20.pdf)
ftrack, iconik, Zype and Wildmoka Return to NAB Show as Backlight Business Units
[READ MORE](https://backlight-21349584.hs-sites.com/hubfs/_files/Backlight%20NAB%20Press%20Release%20.pdf)
ftrack reimagines ftrack Review and launches cineSync 5, the next generation of media review
[READ MORE](https://backlight-21349584.hs-sites.com/hubfs/_files/ftrack-combined-product-update-release%20.pdf)
Zype to Preview New Capabilities for OTT Apps Publishing, Analytics and Monetization at NAB Show
[READ MORE](https://backlight-21349584.hs-sites.com/hubfs/_files/Draft%20-Zype-NAB-Press-Release.pdf)
With $200M+ Investment Led by PSG, Backlight Announces Company Launch and Five Media Tech Acquisitions
[READ MORE](https://www.backlight.co/backlight-announces-company-launch)
ftrack Announces its Acquisition by Backlight, a New Global Media Technology Company
[READ MORE](https://backlight-21349584.hs-sites.com/hubfs/_files/ftrack%20-%20BL%20Launch%20-%20PR.pdf)
Iconik Announces its Acquisition by Backlight, a New Global Media Technology Company
[READ MORE](https://backlight-21349584.hs-sites.com/hubfs/_files/iconik%20BL%20Launch%20PR.pdf)
Celtx Announces its Acquisition by Backlight, a New Global Media Technology Company
[READ MORE](https://backlight-21349584.hs-sites.com/hubfs/_files/Celtx%20BL%20LAUNCH%20PR%20.pdf)
Wildmoka Announces its Acquisition by Backlight, a New Global Media Technology Company
[READ MORE](https://backlight-21349584.hs-sites.com/hubfs/_files/Wildmoka%20BL%20Launch%20.pdf)
Zype Announces its Acquisition by Backlight, a New Global Media Technology Company
[READ MORE](https://backlight-21349584.hs-sites.com/hubfs/_files/Zype%20BL%20Launch%20Template.pdf)
Zype Acquires MAZ Systems to Extend Leading Video API and Infrastructure Platform with No-Code TV and Mobile App Publishing Framework
[READ MORE](https://backlight-21349584.hs-sites.com/hubfs/_files/Zype%20+%20MAZ%20Press%20Release%20-%20Final.docx.pdf)
Iconik’s 2022 Media Stats Report Reveals 886% Increase in AI Usage Continued Increase in Remote Collaboration and Cloud Media Management
[READ MORE](https://backlight-21349584.hs-sites.com/hubfs/_files/RM-iconik-220125-Media%20Stats%202022-Media%20Alert%20(1)%20-%20Google%20Docs.pdf)
LiveLike and Wildmoka Partner to Take Audience Experience and Engagement to the Next Level
[READ MORE](https://backlight-21349584.hs-sites.com/hubfs/_files/LiveLike%20Wildmoka%20PR.pdf)
ftrack Review March 2022 update
[READ MORE](https://www.ftrack.com/en/2022/03/ftrack-review-march-2022-update.html)
## CAREERS
At Backlight, we provide software that empowers creativity and collaboration throughout the video value chain. Each business unit is unique. Collectively, we share a culture of mutual trust and respect, inclusivity, and a passion for making an impact in the lives of our customers. We are always on the lookout for talented people to join our team!
Search for open roles within our network of award-winning businesses.
[SEARCH JOBS](https://boards.greenhouse.io/backlight)
### TALK TO US
[](https://www.backlight.co/)
- [* * ](https://twitter.com/Backlight)
- [* * ](https://www.linkedin.com/company/backlight-co/)
©2026 Backlight | Business Inquiries/PR Contact - [media@backlight.co](mailto:media@backlight.co) | Backlight, Celtx, ftrack, iconik, Wildmoka and Zype are trademarks in the United States and other countries and may not be used without permission of their respective owners. All rights reserved.
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